Comments on: Viral Marketing - useful product? http://thesilentdeep.com/2006/01/14/viral-marketing-useful-product/ Listen for a SCREAM Tue, 06 Jan 2009 15:36:54 +0000 http://wordpress.org/?v=2.2 By: Lorelle http://thesilentdeep.com/2006/01/14/viral-marketing-useful-product/#comment-70 Lorelle Sat, 14 Jan 2006 01:57:49 +0000 http://thesilentdeep.com/2006/01/14/viral-marketing-useful-product/#comment-70 Influential? I wouldn't go that far, but the hype got me interested in this. What I couldn't understand is how this would be something better than what already exists, so I was thrilled to find some posts that actually sound like people have used AllPeers and have figured out a use for the thing. Until I give it a whack, I'll just stand back and watch with the rest of the curious. As for hype, bloggers live for hype. And it is amazing that sometimes the hype is bigger than the product, and when the product finally comes out, all enthusiasm is gone. Even word of mouth from actual users is ho hum, heard that before, why bother. Very fine line to walk when it comes to PR and marketing. Excellent point you've made. Thanks! Influential? I wouldn’t go that far, but the hype got me interested in this. What I couldn’t understand is how this would be something better than what already exists, so I was thrilled to find some posts that actually sound like people have used AllPeers and have figured out a use for the thing.

Until I give it a whack, I’ll just stand back and watch with the rest of the curious. As for hype, bloggers live for hype. And it is amazing that sometimes the hype is bigger than the product, and when the product finally comes out, all enthusiasm is gone. Even word of mouth from actual users is ho hum, heard that before, why bother. Very fine line to walk when it comes to PR and marketing. Excellent point you’ve made. Thanks!

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